For rescue organisations

Every dog's journey is different.

The support shouldn't end when they leave your care. PuppyPal gives adopters and foster carers timely guidance and check-ins, while helping your team see how dogs are settling into their new homes.

  • Your care continues after adoption day
  • Digital guidance for any bumps and questions
  • One platform for both adoption and foster care
A person sitting on the floor at home training their spotted dog with a treat

Beyond handover

Your expertise, extended into every home.

The trusted advice your team gives at handover keeps arriving day by day, tailored to each dog - whether they're being fostered or adopted.

A 90-day journey built on the 3-3-3 framework.

3 days - Decompression

Quiet, predictable and safe while the dog finds its feet.

3 weeks - Settling in

Routine, gentle boundaries and the first real signs of trust.

3 months - Building trust

Bonding, training and a personalised rescue story to share.

  • One lesson, one mission and one check-in a day
  • An “Is this normal?” library for the 2am worries
  • Care reminders and health records in one place
  • Milestones, and a rescue story at day 90
  • Progress tracking that keeps adopters coming back
  • Direct line back to your team when help is needed
The PuppyPal app showing day 40 of the 90-day journey and today's mission for a rescue dog

What your organisation gets

See how every dog is really settling, and step in when it matters.

Know who needs you

Instead of guessing, your team can see which homes are finding it hard, so a supportive call happens before a small wobble becomes a return.

Understand what really helps

Patterns across your dogs show where families struggle and what settles them - insight you can feed straight back into your matching and advice.

Show the difference you make

The quiet wins after handover become something you can see, share with your community and point to when you're asking for support.

Support that scales with your team

Staff and volunteers work from the same picture, so care feels consistent no matter who picks up the conversation.

Your voice, extended

Adopters already trust you. PuppyPal keeps that trust going.

The advice that reaches adopters and carers is yours - your guidance, your standards, your tone. White-label PuppyPal to seamlessy continue this into the home, every day, long after handover.

  • Your expertise, in their pocket

    The guidance your team gives at handover, delivered day by day when it actually matters.

  • One consistent source of truth

    Every adopter and carer hears the same advice you'd give, instead of whatever the internet says at 2am.

  • Trust that stays with your rescue

    Adopters keep turning to you, not a stranger - so the relationship you built keeps paying off.

Hello, I’m Craig...

Craig Kirkwood kneeling in a park holding the paw of his curly-coated rescue dog
Craig and Bernie

...and I’m the person behind PuppyPal. I grew up in the UK surrounded by dogs and, after moving to Sydney and looking for a dog of my own, I experienced first-hand how overwhelming responsible dog ownership can be.

It got me thinking about what happens after a rescue dog finds a home. I built PuppyPal to extend the care rescues provide, keeping dogs and their carers supported, informed and connected throughout their journey because finding a home is just the beginning.

Craig

Founder & Builder, PuppyPal

PuppyPal

Support that follows every dog home.

See how PuppyPal could extend your team's care to every adopter and foster carer.